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Manage Your Café's Coffee Menu with Labamu's Modifier Feature — Offer Extra Customization Options for Your Customers!

May 20, 2025

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One of the main reasons people start a business is their passion for something. If you run a café, chances are you enjoy interacting with people—and of course, a good cup of coffee.

In a café business where coffee dominates the menu, it's essential to create a coffee menu that not only builds customer loyalty but also supports your business goals.

Make sure your menu is thoughtfully designed and goes beyond just listing drinks. For example, allow customers to customize their orders, such as choosing less sugar or less ice.

Keep reading this article to learn how to create the best coffee menu for your café business.


Align Your Menu with Business Goals

A great coffee menu isn’t just about the drinks—it’s a strategic tool that supports the long-term success of your café business. Here are a few ways to align your menu with your goals:

  • Building a loyal customer base?Offer consistently high-quality coffee blends that customers can rely on.

  • Showcasing rare and exclusive offerings?Include single-origin coffee options to spark customer curiosity and interest.

  • Expanding into wholesale?Focus on blends that can be scaled and supplied to cafés and grocery stores as potential partners.


Aligning your menu with your business objectives will help you build a sustainable model for your café.


Also Read: What Is a Food Court? Definition and How It Differs from a Restaurant


Map Out Your Coffee Menu



At first glance, creating a coffee menu might seem simple. However, beyond choosing the drinks, you also need to define flavor profiles, pricing strategies, and an approach that supports your brand.

To get started, organize your coffee menu into two main categories:


1. Beverage Options

Here are some coffee drink options you can include:

  • Batch Brew: The backbone of most coffee shops, offering consistency and efficiency.

  • Espresso-Based Drinks: Lattes, cappuccinos, and mochas form the core of any espresso-focused menu.

  • Pour Over: Ideal for showcasing unique single-origin coffees with distinct flavors.

  • Cold Coffee: Iced lattes and cold brews are in high demand year-round.

  • Decaf Options: Offer high-quality decaf coffee to ensure accessibility for all customers.


2. Flavor Profiles and Coffee


After deciding on the types of coffee to offer, it’s time to determine their flavor profiles. Ask yourself these questions:


  • Do you want a menu that’s easy for most people to enjoy, or do you prefer more adventurous, challenging options?

  • What flavors define your café business — do you prioritize sweet and chocolatey notes, fruity and bright tones, or a balance of both?

  • What is the local competition like, and how open is the market to introducing new and unique flavors?


Decide on Your Coffee Menu for Your Café Business

With a clear list of beverages and flavor strategies, it’s now time to select the right coffees for your café menu. Here are the options to consider:


1. Blends vs. Single Origins

While blends are excellent for consistency and broad appeal—especially for batch brew and espresso drinks—single origins are ideal for highlighting unique flavors, offering variety, and creating specialty beverages.


Most successful café businesses start with:

  • A house blend for drip coffee.

  • A special espresso blend.

  • Two or three rotating single-origin coffees.

  • High-quality decaf options.


2. Coffee Roast Levels

There are three roast levels you can choose for the coffee you sell:

  • Light: Bright in color, similar to tea, with fruity aromas. Perfect for pour-over and single-origin coffees.

  • Medium: Balanced with caramel sweetness, ideal for espresso and batch brew drinks.

  • Dark: Strong and rich flavors, suited for traditional coffee drinkers and certain espresso styles.


Also Read: The Best POS Apps Recommended by MSME Entrepreneurs


Develop Your Menu Over Time



Your first menu won’t be your last. You need to adapt while learning from customer preferences, seasonal coffee availability, and market trends.


Keep these points in mind when developing your coffee menu:

  • Customer feedback to refine your offerings.

  • Coffee seasons to introduce fresh and appealing options.

  • Market shifts to maintain competitive pricing and selections.


The key is to stay flexible while continuing to offer the signature coffee menu that defines your café business. One way to do this is by giving customers extra choices, like sugar levels or additional toppings, which is an easy way to increase customer satisfaction!


For example, you can let customers order the “Kopi Senja” menu with Normal Ice, Less Sugar, and Extra Vanilla Syrup topping. It might sound complicated, but with Labamu’s app, you can manage it effortlessly.

Introducing Modifier — a feature that lets you offer extra options to customers without changing the existing products in your Menu feature.


Here are the benefits of using the Modifier feature in Labamu:

  • Customers are more satisfied because they can customize their orders according to their preferences.

  • Higher sales with a wider variety of options available.

  • Convenient—no need to input new products.

  • Flexible and can be linked to various existing products.


Sounds great, right? If you want to use the Modifier feature in Labamu, here are the steps:


  • Log in via Labamu Desktop at https://desktop.labamu.co.id/

  • Select the Manage Products menu, then open the Modifier feature in the top column.

  • Click + New Modifier, then fill in the Modifier Name and other details according to the extra options you want to offer your customers.

  • Your new menu is ready to sell!


So, what are you waiting for? Start using the Modifier feature from Labamu now to give your customers more satisfaction with their coffee orders at your café business. This feature is available for free to all Premium and Pro members on Labamu.

Also, make sure to join LabamuHub from Labamu to build connections and collaborate with other MSME members with the goal of #GrowingTogether.

By joining this business community, you’ll have a one-stop solution to help develop your business and go digital. Plus, you can gain new business knowledge through onboarding, training sessions, and various workshops.

Come on, join LabamuHub from Labamu today!

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